Enterprise Ad Mediation & Exchange

Programmatic infrastructure built for yield

Full-stack mediation, SSP and real-time bidding technology for app developers, web publishers and CTV networks — one integration, 40+ demand partners across CTV, app and web.

No setup fees · NET-30 payments · $100 minimum payout

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Monthly ad opportunities
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US Tier-1 inventory
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Typical integration time
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Uptime SLA
Coverage

Built for every vertical

Demand curated per vertical, so every impression meets the buyers who value it most.

Mobile Apps

In-app bidding and waterfall mediation across iOS and Android.

40+ demand sources per bid

CTV & OTT

Server-side ad insertion on Roku, Fire TV, Apple TV and Android TV.

VAST 4.x · SSAI native

Gaming

Rewarded, interstitial and playable formats tuned for playtime.

96% video completion rate

Web Publishers

Header bidding and open exchange demand for desktop and mobile web.

98% average fill rate

Brand-Safe Inventory

Human-reviewed supply with third-party verification on every bid.

IAS / MOAT compatible

Streaming Audio

Podcast and music streaming inventory with completion guarantees.

92% listen-through rate

Performance Marketing

CPI, CPA and retargeting campaigns with event-level optimization.

3.2× average ROAS

Utilities & Tools

Monetization for high-volume utility, weather and VPN traffic.

Contextual-first targeting
Who we serve

Built for every side of the market

App Developers & Publishers

One lightweight SDK or wrapper mediates every network you already use — plus ours. In-app bidding replaces the waterfall, and our yield team tunes placements weekly.

+42% average eCPM lift
Monetize with us →

Advertisers & Networks

Access curated, fraud-screened supply with first-price auctions, brand-safety filtering and full log-level transparency on every campaign.

3.2× average ROAS
Start buying →

CTV Networks

SSAI-native monetization for Roku, Fire TV, Apple TV and Android TV channels. LURA/RIDA-aware targeting, pod-level frequency capping, VAST 4.x end to end.

$18+ CPM on US CTV inventory
Talk to CTV team →
Technology

An auction in 47 milliseconds

Every impression is evaluated in real time by our low-latency exchange — no batching, no scheduling, no wasted fill.

0 ms
Impression signaled
SDK or wrapper emits ad call
8 ms
Bid requests fan-out
OpenRTB 2.6 to 40+ demand partners
21 ms
Bids evaluated
First-price auction with bid shading
39 ms
Auction resolved
Brand safety + fraud filters applied
47 ms
Ad served
Winning creative rendered
47ms
Median auction clear time
40+
Integrated demand partners
99.8%
Impressions monetized
$0
Hidden fees or markups
Platform

One infrastructure. Three powerful products.

Mediation

Unified auction across every network on every placement — no more manual waterfalls.

  • Single SDK for iOS, Android, Unity & CTV
  • Real-time in-app bidding on every impression
  • Auto-tuning placement pacing by geo & format
Monetize your inventory →

SSP

Supply-side yield management that shops every impression to the fullest demand stack.

  • Header bidding wrapper for web & amp
  • PMP & deal ID support out of the box
  • Yield analytics down to placement level
Maximize yield →

Exchange

A real-time marketplace where curated supply meets premium demand under one auction.

  • OpenRTB 2.6 native, 100ms budget
  • First-price with transparent clearing
  • sellers.json & ads.txt compliant
Start buying →
Results

Results that speak for themselves

Waterfall to in-app bidding, in one release

Publishers switching their manual waterfalls to BidRidge mediation typically see double-digit eCPM lift within the first two weeks — with no change to their existing network partners.

+42%
Average eCPM lift
98%
Fill rate vs 55% baseline
14 days
To full yield ramp

Live yield — mobile gaming publisher, US

Banner eCPM$1.84 ↑ 31%
Interstitial eCPM$11.20 ↑ 46%
Rewarded eCPM$24.65 ↑ 52%
Fill rate97.9%
Query latency (p95)51ms

Casual Games Studio — USA

Replaced a 4-network waterfall with BidRidge in-app bidding across 12 titles. Rewarded eCPM up 52%, SDK footprint down 30%.

+61% ad revenue in 60 days

CTV Fast Channel — USA & CA

Migrated SSAI ad calls to the BidRidge exchange with pod-level pacing. Fill stabilized above 98% with zero SLA breaches.

98% fill · $16.40 blended CPM

News Publisher — India & SEA

Header bidding wrapper plus open exchange demand on mobile web. Unsold inventory nearly eliminated in week one.

+38% revenue · <1% unfilled
Formats

Every format. Every screen.

Display

Banner, medium rectangle and leaderboard across web and app.

Video

VAST 4.x, VPAID-free, instream and outstream with SSAI support.

Native

In-feed and content-recommendation units matched to layout.

CTV / OTT

Roku, Fire TV, Apple TV, Samsung — non-skip, 15/30s pods.

In-App

iOS & Android SDK mediation, OpenRTB-native app inventory.

Interstitial & Rewarded

Full-screen placements with completion-verified payouts.

Rich Media

MRAID 3.0 expandables and interactives where supported.

Audio

Podcast and streaming audio with companion display.

Infrastructure & Compliance

Built on infrastructure you can trust

Globally distributed bidding infrastructure, verified supply, and privacy tooling that keeps pace with regulation.

99.9%

Uptime SLA backed by 5 global points of presence.

<50ms

Bid response latency from every PoP region.

24/7

Named account management and ad-ops support.

NET-30

Predictable payments, $100 minimum payout.

VAST 4.x · OpenRTB 2.6 GDPR & CCPA Ready TCF v2.2 Compliant sellers.json & ads.txt Open Measurement (OMID) MRC-Altered Viewability
FAQ

Questions, answered

Most developers are live within 24 hours: point your ad call at BidRidge — a VAST tag or SSAI endpoint for CTV, our SDK for mobile apps — register your placements, and our yield team loads your initial settings. Web publishers typically integrate our header bidding wrapper in under a day.

Instead of a fixed waterfall order, every impression is contested in a single real-time auction across all connected networks. The highest true bid wins, and machine-tuned pacing keeps each network's budget spent where it earns most.

Publisher payouts run NET-30 with a $100 minimum, via wire, ACH, PayPal or USDC. Revenue reports update hourly and are reconciled monthly against network statements.

Every bid passes multi-layer invalid-traffic screening: device and IP reputation, behavioral models, and optional third-party verification (IAS/MOAT) at the creative level. Flagged supply is throttled automatically and reviewed by our trust & safety team.

Yes. We honor TCF v2.2 consent strings, US Privacy (us_privacy) and GPP signals end-to-end, and we operate as a registered IAB vendor. Consent-gated demand is separated from non-consent demand automatically.

Yes — CTV is one of our fastest-growing lanes. We ingest SSAI ad calls from all major platforms, support pod-level frequency capping and LURA/RIDA-aware targeting, and run CTV-optimized demand against every break.

Both. Publishers get a self-serve dashboard plus optional managed yield service. Advertisers can run self-serve campaigns or work with a named trader on managed spend above $25k/month.

Get started

Ready to outperform the market?

For Advertisers

Access premium CTV and app inventory with transparent first-price clearing and log-level reporting. No minimum spend.

Start advertising →

For Publishers

Unlock 40+ competing demand sources with one SDK or wrapper. Managed yield onboarding is free, and you keep your existing partners.

Monetize your inventory →

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